Fleet Adserve is designed to help website owners distribute adverts to their target audience. This application monetizes adverts based on Clicks and Impressions served.
How Adserve works;
- The advertiser chooses the page(s) he or she would like to display his advert and his payment plan (Pay per Click or Impression)
- The cost of the plan is calculated per thousand clicks or impression
- Advertiser pays for the desired advert plan
- Adserve depletes fund from the advertisers plan whenever advert is served to audience based on plan until deposited fund runs out.
Adserve gives the advertiser the benefit of viewing several reports including
- Daily log of activities on his advert: This includes number of impressions and/or clickthroughs per day, unique visitors (Including IP address) etc
- Account Balance: advertiser is able to monitor the rate at which funds depletes from his Adserve account and also request to Top up his account
Adserve is currently used on www.waecdirect.org to display adverts.